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Health Organization started to chase the rest of the world adopts social media, especially in the last two to three years. However, many in the healthcare industry who are at risk-averse remains passionate about social media.
There are ways to reduce the risk of social media, according to a new report from ECRI Institute a nonprofit.
ECRI found that hospitals and other healthcare organizations use social media in ways that seek to meet consumer demand, according to the release. But ECRI recommends that hospitals make and implement a social media plan that defines the Organization’s level of engagement, audience, and will manage social media. The report also recommends that the organization sets the policies and procedures to manage risks related to privacy, reputation management and employment.
“I won’t tell you that You have to join Facebook or Twitter account set up, but the patient and the staff using these tools,” Anderson, ECRI Institute Paul Director risk management publication, said in a release. “Health Manager will not to take into account both low risks and the benefits that social media presents. Yes, there are privacy and reputation risk, but social media can present tremendous opportunities for hospitals to communicate with their community, patients, and staff. “